Unwrapping Influence of Packaging and Labelling on Consumer Choices in Pakistan

Bin-Asif, Muhammad, Hussain, Wakeel
ISSN / E-ISSN
3006-2284 / 3006-0982
DOI
10.63544/jbii.v2i2.20 ↗
Volume · Issue · Pages
2 · 2 · —
Publisher
JBII
Article URL
https://insightfuljournals.com/index.php/JBII/article/view/2... ↗
Article details
Unverified
Publication date (each date has its type and source)
28 Dec 2023
Publisher publication date · source: Journal websites (OAI-PMH feeds of Open Journal Systems)
Dates on record for this article
TypeDateSource
Publisher publication date28 Dec 2023 Journal websites (OAI-PMH feeds of Open Journal Systems)

Keywords (as given): Brand recognition; purchasing behaviour; decision-making; informational features; design; packaging & labelling

HEC Status at Publication Not the journal's current status

HEC Status at PublicationNot conclusive
Best available information, not a definitive status: Some rows of the HEC list for this period are not yet matched to a journal, so absence cannot be proved. Pending verification.
Journal
Journal of business insight and innovation
Publication date used
28 Dec 2023 (Publisher publication date)
Applicable HEC period
2023–24 (version 1) · 01 Jul 2023 – 30 Sep 2024
Category
—
Recognition status
Pending Verification (PERIOD_HAS_UNMATCHED_ROWS)
Source
—
Verification status
Unverified
Informational only. HJRS.com.pk is independent and is not an official HEC website: confirm with the source document.