An Investigation of E-marketing Adoption and its Effect on Marketing Performance of SMEs in KPK

Ihtesham Ur Rahman, Dr. Syed Tanveer Hussain Shah, MUHAMMAD HAROON UR RASHID, Mubashir Ahmad
ISSN / E-ISSN
2708-4329 / 2708-4337
DOI
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Volume · Issue · Pages
2 · 03 · —
Publisher
Creative Business & Social Research (CBSR)
Article URL
https://ijbmsjournal.com/index.php/jbmis/article/view/51 ↗
Article details
Unverified
Publication date (each date has its type and source)
30 Sep 2021
Publisher publication date · source: Journal websites (OAI-PMH feeds of Open Journal Systems)
Dates on record for this article
TypeDateSource
Publisher publication date30 Sep 2021 Journal websites (OAI-PMH feeds of Open Journal Systems)

Keywords (as given): Size of SME; Government Influence; Resources; Owner/Manager Skill; Perceived Usefulness; Perceived Ease of Use; Compatibility; Complexity; Relative Advantage

HEC Status at Publication Not the journal's current status

HEC Status at PublicationNot conclusive
Best available information, not a definitive status: HEC status cannot be determined for this date: no HEC list is recorded as in effect on it.
Journal
International journal of business and management sciences (Online)
Publication date used
30 Sep 2021 (Publisher publication date)
Applicable HEC period
None recorded for this date
Category
—
Recognition status
Unknown (NO_PERIOD_FOR_DATE)
Source
—
Verification status
Not available
Informational only. HJRS.com.pk is independent and is not an official HEC website: confirm with the source document.