AI-Generated Personalized Apologies and Customer Repurchase Intention in E-Commerce: A Serial Psychological Mechanism of Forgiveness and E-Trust Restoration with Emotional Intensity as a Boundary Condition
Jalil , Ibrash, Sabir, Saba, Ahmed, Bilal, Majeed, Muhammad Kashif
- ISSN / E-ISSN
- 2708-4329 / 2708-4337
- DOI
- 10.63468/ijbms.7.3.06 ↗
- Volume · Issue · Pages
- 7 · 3 · —
- Publisher
- Creative Business & Social Research (CBSR)
- Article URL
- https://ijbmsjournal.com/index.php/jbmis/article/view/1074 ↗
- Article details
- Unverified
Publication date (each date has its type and source)
10 May 2026
Publisher publication date · source: Journal websites (OAI-PMH feeds of Open Journal Systems)
| Type | Date | Source |
|---|---|---|
| Publisher publication date | 10 May 2026 | Journal websites (OAI-PMH feeds of Open Journal Systems) |
Keywords (as given): Artificial Intelligence; AI-generated Personalized Apology; Customer Forgiveness; E-Trust Restoration; Repurchase Intention; Emotional Intensity; E-Commerce; Service Recovery
HEC Status at Publication Not the journal's current status
HEC Status at PublicationConclusive
HEC status at publication
Recognized
Y
Based on the recorded HEC dataset applicable to the article's publication date. Listed as Y in the HEC list for HEC 2026-27.
- Journal
- International journal of business and management sciences (Online)
- Publication date used
- 10 May 2026 (Publisher publication date)
- Applicable HEC period
- HEC 2026-27 (version 1) · 01 Apr 2026 – 31 Dec 2027
- Category
- Y
- Recognition status
- Recognized (OK_RECORD_FOUND)
- Source
- HEC Recognized National Research Journals, V 4.0 page 2, row 13
- Verification status
- Verified against source · last verified 21 Sep 2026
Informational only. HJRS.com.pk is independent and is not an official HEC website: confirm with the source document.